Uber is now encouraging its United States drivers to conduct food deliveries. The platform will also send all the drivers on its platform a push notification that outlines the process of making food deliveries for Uber Eats. The company is encouraging its drivers to pivot due to the decrease in requested rides as many people are remaining indoors during the outbreak of COVID-19. However many people are still ordering food through Uber Eats, so the food delivery platform may require more delivery personal.
It is clear that Uber is attempting to alter its platform to meet changing consumer demands in the wake of COVID-19, and the rapidly changing landscape could provide the company with an opportunity to move its capacity into food delivery services.
Image Credit: Uber