The popularity of tea beverages is seeing brands respond with new, unexpected products like the Lettuce Organic Flavored Teas that are intended to be a great means of maintain good health.
Each of the teas is made using organic lettuce vegetable juice that has been combined with organic black tea. From here, the tea beverage is flavored using real ingredients to create the four flavors available including Pomegranate Passion Fruit, Apricot, Mango and Strawberry.
The Lettuce Organic Flavored Teas are USDA organic and feature just 40-calories per 16-ounce serving. 10-grams of sugar is in each of the teas, which makes them a much better alternative to other bottled teas on the market, as well as sodas, that are often packed with loads of refined sugar.
What's Driving This Trend
- Vegetable-infused Beverages
- Opportunity to create more vegetable-infused beverage options using real ingredients to satisfy consumer's health-consciousness.
- Organic Tea
- Increased demand for organic tea beverages using healthier alternatives.
- Calorie-conscious Beverages
- Opportunity to cater to health-conscious consumers by offering lower calorie alternatives without compromising taste.
Who This Affects Most
- Beverage Industry
- Beverage brands can utilize vegetable ingredients not commonly used in the industry to create innovative and healthy drinks.
- Organic Food Industry
- Organic food brands can tap into the growing demand for healthy, organic, and plant-based beverages.
- Health and Fitness Industry
- Opportunity to target the health and fitness market by offering refreshing and nutritious beverage options that complement their lifestyle.
