Just when you thought Annie's Mac & Cheese couldn't get any better, the brand has just debuted two new Extreme Mac & Cheese offerings.
According to Annie's, the new Extreme Mac & Cheese products contain 50% more cheese than the original, making them a dream dish for cheese lovers. The first of the new offerings is the Extreme Cheese Shells & White Cheddar Mac & Cheese, which is made with organic pasta shells and contains 50% more creamy cheese than the original Annie’s Shells and White Cheddar. The other new option is Annie's Extreme Cheese Shells & Real Aged Cheddar Mac & Cheese, which takes the brand's classic macaroni and cheese and kicks it up a notch with 50% more cheese than the original Annie’s Shells and Real Aged Cheddar.
Both new products are available now from Target.
Image Credit: Annie's
What Makes This Trend Stand Out
- Cheese-lover-friendly Products
- Companies can create new products with increased cheese content to cater to cheese-loving consumers
- Organic Ready-to-eat Meals
- Entrepreneurs can launch new businesses offering organic ready-to-eat meals that incorporate cheese heavily
- Private Label Mac & Cheese Offerings
- Retailers can offer private-label macaroni and cheese options with increased cheese content to compete with established food brands
Sectors Adopting This
- Food Processing
- Food processing companies can innovate by using advanced food production technology to create cheesy food products
- Retail
- Retail companies can leverage this trend to drive increased traffic to stores and online platforms and offer more cheesy options to attract cheese lovers
- Organic Food
- Organic food companies can use high-quality ingredients to create cheesy food products that cater to health-conscious and cheese-loving consumers
