Cosmetic tools such as the Beauty Blender have become popular among a Millennial demographic, prompting humorous products such as the 'Emoji Silisponges' from SISTAR to be created in response.
Silicone sponges are a common cosmetic tool, aiding one in the application of serum, sunscreen, foundation or BB cream. The tool enables users to apply makeup to desired areas, distributing the liquid evenly across the skin while eliminating the need to use one's fingers.
SISTAR's new emoji iteration of this application tool brings an added element of enjoyment to the makeup application process by creating a product that's not only useful, but pleasing to look at. The gel sponges range from adorable faces, to popular phrases like "LOL," creating a more emotional connection between the consumer and the product.