At the 2016 GoDaddy TechComm Hackathon, developer Jon Roig created a site that makes it possible for people to search for domain names using only emoji codes.
The site itself is called "❤❤❤.ws" and the emojis that make up the domain names are just ordinary pieces of ASCII code—this means that when one types three heart emojis into their web address bar via their phone, the URL will appear like a string of emojis. Otherwise, the website is readable as: "xn—qeiaa.ws"
❤❤❤.ws reveals that emoji domains are 100% compatible with all browsers, Google search results and other GoDaddy services. In addition to this, the site predicts that there will only be more emoji domains to come in the future, as the visual language is universal and mobile-first web usage is skyrocketing.
What's Driving This Trend
- Emoji Domain Names
- The rise of emoji domains presents opportunities for businesses to create unique and memorable web addresses.
- Mobile-first Web Usage
- With the increase in mobile web usage, there is an opportunity for businesses to optimize their websites for mobile and embrace the use of emoji domains.
- Visual Language
- The universal appeal of visual language presents opportunities for businesses to incorporate emojis in their branding and marketing strategies.
Who This Affects Most
- Domain Name Registration
- Domain name registrars can capitalize on the trend of emoji domain names by offering specialized emoji domain search and registration services.
- Marketing and Advertising
- With the growing use of visual language, marketing and advertising agencies can help businesses create effective campaigns that incorporate emojis.
- Web Development
- Web developers can offer services in optimizing websites for mobile and creating unique emoji domain names for businesses.
