The Good Crisp Company launched an augmented reality feature on its crisps canisters so that kids can take a selfie with Santa. Since this year's holiday traditions look different than years past, The Good Crisp Company created a fun and simple way for families to tap into the spirit of the season in a safe way—and do so without needing to download any special apps.
The festive packaging includes a QR code that can be scanned with a smartphone to start an experience that draws families into Santa's snowy virtual winter wonderland. According to the brand, it is "the very first snack brand to bring this new form of curved-image AR to consumer packaged goods."
Image Credit: The Good Crisp Company