Iconic Movie-Based Mobile Stories

Crazy Maple Studios Launches 'MEAN GIRLS' Mobile Stories

Crazy Maple Studios, a next-gen publisher of interactive mobile stories, has partnered with Paramount Pictures to launch a new extension for 'MEAN GIRLS' on mobile devices as part of its 'Chapters: Interactive Stories' app. The extension will feature new stories that spotlight secondary characters, Felicia Peterson and Coop Andrews.

The new installment, called 'Burn Book Revisited,' will follow Crazy Maple Studio's beloved choose your own adventure structure. Players will be given the chance to create a custom avatar and participate in a unique story regarding the aftermath of the infamous 'Burn Book' scandal at North Shore High School.

"The MEAN GIRLS property is such a fan favorite for 'Chapters: Interactive Stories' players, we knew these stories would be well-received in the mobile choose your own outcome format," said the CEO of Crazy Maple Studio, Joey Jia.

Image Credit: Crazy Maple Studios

Mobile Movie-based Interactive Stories
Innovative way of catering to the fan base of popular movies by offering interactive stories through mobile devices.
Choose Your Own Adventure Structure
Revitalizing the adventure story genre by adding an option of choice for the reader, which creates an engaging and personalized experience.
Extended Universe Mobile Stories
Released in an episodic format, this trend expands and enriches the universes of popular franchises to create a whole new experience in mobile devices.

Sectors Adopting This

Entertainment Industry
Cinemas and TV networks now have a new innovative way of monetizing their intellectual properties by developing mobile stories that tie into their popular franchises.
Mobile App Development
Developers can now offer their audience a new immersive experience that is more engaging than traditional storytelling, by developing mobile stories that have interactive elements and multiple story outcomes.
Literary Industry
Authors can now incorporate interactive elements into their books, creating an innovative reading experience that has the potential to add more depth to the story and enhance reader engagement.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 17%
Activity 54%
Freshness 11%