Ocean Spray produces a wide range of cranberry-centric beverages and snacks, and it is now introducing 'CRANBERRY +health' as its first supplement.
The supplements take the form of individually wrapped soft chews that are formulated to support urinary tract health and provide other benefits. The CRANBERRY +health Soft Chews are made with real fruit and no artificial flavors, colors or preservatives. These soft chews are also non-GMO, gluten-free and contain just 25 calories each.
The same amount of cranberry polyphenols that can be found in the new dietary supplement mirror the formula of the juice drink used in a clinical study published in the American Journal of Clinical Nutrition in 2016 that determined consuming eight ounces of a cranberry juice cocktail daily reduces the recurrence of symptomatic UTIs in women by nearly 40%.
What's Driving This Trend
- Cranberry Soft Chew Supplements
- Ocean Spray introduces CRANBERRY +health soft chews as a convenient and tasty way to support urinary tract health.
- Real Fruit Supplements
- The use of real fruit in the CRANBERRY +health soft chews provides a healthier and more natural alternative to artificial flavors and preservatives.
- Functional Soft Chews
- The CRANBERRY +health Soft Chews offer a convenient and tasty format for consuming dietary supplements while on the go.
Who This Affects Most
- Beverage and Snack Industry
- The cranberry-centric beverage and snack industry can explore incorporating soft chew supplements as a new product category to cater to health-conscious consumers.
- Health and Wellness Industry
- The health and wellness industry can leverage the popularity of cranberry supplements to develop other functional and beneficial soft chews for various health needs.
- Pharmaceutical Industry
- Pharmaceutical companies can explore partnerships or acquisitions in the soft chew supplement space to offer alternative formats for medication delivery.
