The creative agency 'Stranger & Stranger' is known for its ability to create eye-catching liquor packaging but it has now designed branding for cosmetics bottles and jars.
The packaging is inspired by old-fashioned apothecary jars and is an homage to traditional barbershops in Brooklyn, New York. The line of cosmetics is targeted towards men and consists of pomades, hair moulding pastes, finishing creams, shampoos and tonic sprays. The cosmetics bottles are labeled themselves and also come in tins that are emblazoned with gold writing that is anything but simple.
This line of cosmetics is able to perfectly cater to a mature male demographic that may feel a certain sense of nostalgia when using these items.