Coffee mate and Kahlúa recently joined forces to launch a new non-alcoholic Coffee mate Kahlúa & Crème Flavored Creamer. The new offering pays homage to the iconic coffee liqueur used in some of the world’s favorite cocktails and boasts notes of sweet cream, dark rum, and rich, roasted coffee.
“Coffee mate and Kahlua are iconic brands with a similar fan base, so teaming up to create this creamer was a no-brainer,” said Leonardo Aizpuru, Nestlé Senior Director of Brand Marketing and Leader of the Creamer Business Unit. “We knew without a doubt this would be a collaboration, and decadent flavor, people would love – we’re excited to bring it to the creamer aisle and take fans’ coffee routines to the next level!”
The new Coffee mate Kahlúa & Crème Flavored Creamer will start to appear on shelves in October.
What's Driving This Trend
- Alcohol-inspired Coffee Products
- There is an opportunity for the creation of more non-alcoholic coffee products inspired by alcoholic beverages.
- Collaborative Brand Offerings
- Brands could collaborate to create unique and innovative products that cater to a similar fan base.
- Flavored Creamers
- There is potential for the development of more flavored creamers inspired by different beverage types and flavors.
Who This Affects Most
- Alcohol Industry
- The alcohol industry could explore the creation of non-alcoholic products that incorporate the flavors and concepts of popular alcoholic beverages.
- Coffee Industry
- The coffee industry could benefit from collaborations with brands from other industries to create unique coffee products and flavor offerings.
- Food and Beverage Industry
- There is potential for the development of more flavored creamers and other food and beverage products inspired by popular alcoholic beverages.
