The Coca-Cola Ice Bottle is an innovative creation that combines eco-friendliness with refreshment.
Created for the summer season, the bottles made entirely of ice debuted on a beach in the hot climate of the beautiful Cartagena in Colombia. Ogilvy & Mather were the creative masterminds behind the ingenious campaign.
According to Toxel blog, the "Coca-Cola label wrapped around the bottle will protect your hand and the bottle itself will melt away after you use it. No need to recycle." The Coca-Cola Ice Bottle was a success with a palpable enthusiasm from the public with people willing to pay a higher cost for the commodity of this refreshing packaging. The success of this campaign leaves me enthused for the release of this packaging in North America.
Frozen Coke Containers
More Stats +/-
5 DAYS LEFT to Save Up to 70% on Future Festival
Couture Coke Containers
Clever Soda Couture
Celebratory Soda Swag
Pop Art Music Ads