Ideas
Explore the world's #1 largest database of ideas and innovations, with 457,939 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,876 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,876 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,204 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 457,939 cutting edge ideas.

Digital Clothing Care Labels

Avery Dennison Labels Promotes Circularity by Supporting Garment Care

— May 28, 2021 — Eco
Avery Dennison teamed up with post-consumer garment recycler Ambercycle to create digital clothing care labels with QR codes that help to boost sustainability and traceability. The labels with QR codes help to reveal how garments were produced, as well as how they should be looked after to prolong their usable life.

The intelligent care labels not only share a garment’s story, see how it was made, and the environmental benefits of investing in that piece, but also how they can properly dispose of the item. With Ambercycle, garments that are sent back are turned into new textiles.

While standard clothing care labels provide a limited amount of information, these digital ones add value to garments, especially when it comes to proving authenticity for resale.
Trend Themes
1. Digital Clothing Care Labels - Digital clothing care labels are disrupting the fashion industry by promoting sustainability and traceability through QR codes.
2. Circular Fashion - The circular fashion trend is disrupting the fashion industry with innovative ways of recycling and minimizing waste.
3. QR Code Technology - QR code technology is disrupting the fashion industry by providing consumers with access to information on how their garments were made and how to properly care for them.
Industry Implications
1. Fashion Industry - The fashion industry has the opportunity to adopt digital clothing care labels and circular fashion practices to promote sustainability and traceability.
2. Consumer Goods Industry - The consumer goods industry can benefit from QR code technology and circular fashion practices to minimize waste and create a sustainable supply chain.
3. Waste Management Industry - The waste management industry has the opportunity to partner with fashion brands to promote circular fashion practices and innovative ways of recycling textiles.
4.7
Score
Popularity
Activity
Freshness