Babybel Launched a Variety of Grab-and-Go Cheese and Cracker Kits
Laura McQuarrie — June 19, 2018 — Life-Stages
References: babybel & prnewswire
Babybel is now introducing mini cheese and cracker sets to cater to families that are in search of easy, wholesome on-the-go snacking solutions. The all-new kits pair crackers with 100% real, semi-soft cheese in different varieties such as White Cheddar, Light and Original. While the Original and White Cheddar snack sets are matched with mini butter crackers, the Light variety offers healthful whole-grain wheat crackers.
The cheese and cracker sets are perfectly proportioned and positioned as great low-calorie sources of on-the-go protein and calcium, with the kits available in both one-count and three-count sets.
While consumers have been pairing different kinds of Babybel cheese with crackers for years, these prepackaged sets offer a convenient new option for busy families that are always on the go.
The cheese and cracker sets are perfectly proportioned and positioned as great low-calorie sources of on-the-go protein and calcium, with the kits available in both one-count and three-count sets.
While consumers have been pairing different kinds of Babybel cheese with crackers for years, these prepackaged sets offer a convenient new option for busy families that are always on the go.
Trend Themes
1. Convenient Snack Kits - The introduction of mini cheese and cracker sets offers a convenient new option for busy families looking for on-the-go snacking solutions.
2. Healthy On-the-go - The cheese and cracker sets provide healthful and wholesome options for consumers seeking low-calorie sources of protein and calcium.
3. Prepackaged Pairings - These prepackaged sets tap into the trend of convenient and pre-matched food options, saving consumers time and effort.
Industry Implications
1. Food Packaging - The introduction of convenient snack kits presents opportunities for food packaging companies to develop innovative packaging solutions.
2. Convenience Stores - Convenience stores can capitalize on the trend of healthy on-the-go snacking by stocking these cheese and cracker sets in their stores.
3. Healthy Snack Brands - Healthy snack brands can create their own versions of cheese and cracker sets to cater to the growing demand for convenient and wholesome on-the-go snacks.
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