Kraft Natural Cheese Protein Cheese Sticks Come in Two Flavors
Michael Hemsworth — February 3, 2026 — Lifestyle
References: businesswire & foodbev
Kraft Natural Cheese Protein Cheese Sticks are new line of cheese snacks headed to the US market in response to consumer demand for protein-driven food items with a familiar and flavorful composition. The product comes in two varieties including Pepper Jack and Mild Cheddar, which each contain 17-grams of protein per serving and have a reported 50% less fat when compared to the brand's traditional cheese sticks. The snacks are arriving now at a variety of retailers in the US including Target, Publix, Hy-Vee, Meijer, ShopRite and Amazon Fresh.
Director of Marketing at Lactalis Heritage Dairy Amanda Vaal commented on the Kraft Natural Cheese Protein Cheese Sticks saying, "Today’s consumers want snacks that work as hard as they do, in an approachable format that’s easy for them to incorporate into their daily routines. Our new Kraft Natural Cheese Protein Sticks meets these needs, by delivering familiar taste people love in a traditional cheese stick and 17g of protein per serving to keep consumers energized and ready for anything.”
Director of Marketing at Lactalis Heritage Dairy Amanda Vaal commented on the Kraft Natural Cheese Protein Cheese Sticks saying, "Today’s consumers want snacks that work as hard as they do, in an approachable format that’s easy for them to incorporate into their daily routines. Our new Kraft Natural Cheese Protein Sticks meets these needs, by delivering familiar taste people love in a traditional cheese stick and 17g of protein per serving to keep consumers energized and ready for anything.”
Trend Themes
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High-protein Snack Revolution — The rising demand for protein-rich snacks creates new opportunities for companies to innovate with nutrient-dense, convenient food options.
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Flavor-forward Nutritional Products — Consumers' desire for tasty yet healthy snacks drives the development of delicious, flavor-focused nutritional products featuring familiar ingredients.
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Low-fat Dairy Innovations — The trend towards healthier eating promotes innovative low-fat dairy products that do not compromise on taste and texture.
Industry Implications
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Health-conscious Snack Industry — The health-conscious snack industry benefits from innovations that combine nutritional profiles with consumer-favorite flavors.
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Functional Foods Sector — The functional foods sector is expanding as innovators respond to the demand for food items that provide specific health benefits, such as protein enhancement.
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Retail and E-commerce Distribution — Retail and e-commerce platforms are pivotal for reaching consumers with innovative food products, leveraging diverse distribution channels for broader market penetration.
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