Spiced Single-Serve Cheeses

Babybel Mini Babybel Monterey Jack is the First New Flavor Since 2014

The Babybel Mini Babybel Monterey Jack cheese is being launched by the brand as its first new flavor since 2014 that promises to provide a creamy, satisfying flavor for consumers of all ages to enjoy.

The cheese features a semi-soft profile that's infused with Monterey Jack flavor for a touch of spice that works well with the slightly sweet flavor of the cheese. Featuring four-grams of protein per serving, the product is made with 100% real cheese and is being launched in 12-count packs priced at $7.99 in the US now.

Brand Director Melanie Nemoy spoke on the new Babybel Mini Babybel Monterey Jack cheese saying, "Consumers are at the heart of our business decisions, particularly when it comes to new product varieties or reformulations. We sought out their feedback to bring forward Monterey Jack and to improve the Mozzarella that you can try on shelves today.”

Spiced Cheese
Opportunity to innovate with other semi-soft cheeses infused with spice flavors.
Single-serve Snacks
Opportunity to create other single-serve snack options for all ages.
Real Cheese Products
Opportunity to explore other real cheese products that have not been introduced in the market yet.

Industries Being Reshaped

Dairy Industry
Opportunity to introduce new flavors and improve current product varieties.
Snack Food Industry
Opportunity to introduce new single-serve snack options for all ages.
Grocery Industry
Opportunity to introduce new real cheese products and innovate new product categories.
SCORE
1.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 6%
Activity 12%
Freshness 16%