Clothing retail chain store Charlotte Russe has made a name for itself by offering affordable styles for teens and women in their twenties—and it is carrying its focus on affordability through to its own beauty brand, 'Charlotte by Charlotte Russe.'
Charlotte by Charlotte Russe is being introduced as a 19-piece product collection, with products like lip balm, lengthening mascaras and setting sprays all available for less than $15. The budget-friendly beauty line will being made available in-store through Charlotte Russe Beauty Bars, where consumers will be able to try products on the spot.
To kick off its new product line, Charlotte Russe is launching the diversity- and beauty-celebrating 'Make It Yours' campaign, starring artist and model Gabrielle Richardson, influencer Diana Veras, as well as the actress and dancer Jade Chynoweth.
Budget-Friendly Beauty Brands
More Stats +/-
Minimalist Retail Beauty Collections
Festival-Ready Cosmetic Sets
Metallic Binder Clip Bags
Moisturizing Strobing Creams
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