Baked goods have changed quite a bit over the years, but Davies Bakery bread looks to maintain a focus on being a more traditional product comparable to what you'd find in bakeries of yesteryear.
The packaging for Davies Bakery is designed by makebardo and features the image of John Davies himself to help reinforce the time-honored nature of the product. Each of the breads contains no artificial colors, flavors or preservatives to ensure it's an optimal choice for consumers looking to avoid such ingredients. The history of Davies Bakery is explained on the back to let new customers of the brand know the story behind the bread.
While the imagery on the Davies Bakery bread packaging is somewhat antiquated, it's offset with vibrant colors that help to make the branding a healthy balance of traditional and contemporary.