Whirlpool is Hosting Avocado Brunch Events to Engage with Consumers
Laura McQuarrie — April 12, 2016 — Marketing
References: whirlpool & eventmagazine
Whirlpool is now hosting a series of avocado brunch events in order to draw in consumers and interact with them in a way that's "beyond experiential."
One weekend, Whirlpool temporarily took over London's Printworks Kitchen in order to host its Avo-Brunch special event. Ticketholders were treated to a choice of three to five dishes where avocados were featured as a main ingredient, including avocado gazpacho and avocado macarons. Additional events will be hosted throughout May, as well as June. Considering that pop-ups, avocados and brunch are known for captivating interest on social media, these events will never fail to draw a crowd.
Naturally, Whirlpool provides all of the kitchen equipment needed for the event, which ties in nicely with the brand's #WhirlpoolFoodies series.
One weekend, Whirlpool temporarily took over London's Printworks Kitchen in order to host its Avo-Brunch special event. Ticketholders were treated to a choice of three to five dishes where avocados were featured as a main ingredient, including avocado gazpacho and avocado macarons. Additional events will be hosted throughout May, as well as June. Considering that pop-ups, avocados and brunch are known for captivating interest on social media, these events will never fail to draw a crowd.
Naturally, Whirlpool provides all of the kitchen equipment needed for the event, which ties in nicely with the brand's #WhirlpoolFoodies series.
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