V-Zug Hosts the Banquet Echoes Installation
Amy Duong — April 12, 2025 — Art & Design
References: vzug
Appliance brand V-Zug has introduced the new Banquet Echoes installation experience during Milan Design Week. It is a unique immersive experience that taps into various senses, bringing together food, design, and performance. The Banquet Echoes installation is created by Italian designer Elisa Ossino and it took place at the V-Zug Studio located in Brera.
The installation features a sculptural dining space, also designed by Ossino. There, it hosts gastronomic tastings that are presented by the brand's Gourmet Academy -- this takes place throughout the entire event. All of the tastings are curated to be different as the food concepts are inspired by various colors and textures, based on the time of the day. Simultaneously, visitors can preview the brand's newest appliances.
Image Credit: V-Zug
The installation features a sculptural dining space, also designed by Ossino. There, it hosts gastronomic tastings that are presented by the brand's Gourmet Academy -- this takes place throughout the entire event. All of the tastings are curated to be different as the food concepts are inspired by various colors and textures, based on the time of the day. Simultaneously, visitors can preview the brand's newest appliances.
Image Credit: V-Zug
Trend Themes
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Multi-sensory Dining Experiences — Crossing into art and performance, multi-sensory dining immerses patrons with flavors, sounds, and visuals for a memorable meal.
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Gastronomic Art Installations — Gastronomic art installations blend culinary arts with design and technology, revolutionizing how food and art intersect.
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Color-themed Culinary Events — Color-themed culinary events innovate dining by synchronizing colors and food, enhancing aesthetic and gustatory pleasures.
Industry Implications
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Culinary Arts — The culinary arts industry is reimagining traditional dining through experimental and immersive taste experiences.
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Interior Design — Interior design explores new frontiers by collaborating with culinary experts to create thematic, sensory-rich environments.
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Event Technology — Event technology is evolving to integrate sensory elements in culinary presentations, offering guests novel and interactive experiences.
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