Gastronomic Immersive Design Installations

V-Zug Hosts the Banquet Echoes Installation

Appliance brand V-Zug has introduced the new Banquet Echoes installation experience during Milan Design Week. It is a unique immersive experience that taps into various senses, bringing together food, design, and performance. The Banquet Echoes installation is created by Italian designer Elisa Ossino and it took place at the V-Zug Studio located in Brera.

The installation features a sculptural dining space, also designed by Ossino. There, it hosts gastronomic tastings that are presented by the brand's Gourmet Academy -- this takes place throughout the entire event. All of the tastings are curated to be different as the food concepts are inspired by various colors and textures, based on the time of the day. Simultaneously, visitors can preview the brand's newest appliances.

Image Credit: V-Zug

Multi-sensory Dining Experiences
Crossing into art and performance, multi-sensory dining immerses patrons with flavors, sounds, and visuals for a memorable meal.
Gastronomic Art Installations
Gastronomic art installations blend culinary arts with design and technology, revolutionizing how food and art intersect.
Color-themed Culinary Events
Color-themed culinary events innovate dining by synchronizing colors and food, enhancing aesthetic and gustatory pleasures.

Industries Being Reshaped

Culinary Arts
The culinary arts industry is reimagining traditional dining through experimental and immersive taste experiences.
Interior Design
Interior design explores new frontiers by collaborating with culinary experts to create thematic, sensory-rich environments.
Event Technology
Event technology is evolving to integrate sensory elements in culinary presentations, offering guests novel and interactive experiences.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 32%
Activity 39%
Freshness 44%