adidas introduces the AM4LA sneaker model constructed from its SPEEDFACTORY production, with an elevated blend of creativity, data-driven design, and material innovation. The sneaker's uppers are constructed from 100% recycled materials that contain Parley Ocean Plastic yarn materials. The AM4LA sneakers are recognized as the very first high performing running shoe created with this recycled material. Every single pair created prevents 11 plastic bottles from entering the ocean.
In addition to the upcycled uppers, the sneakers also boast a precise digital bonding of the label's signature BOOST sole to the upper. This process is done without any use of glue, and branding details are found on the side panels, accented with three stripes. The AM4LA will be dropping in retail locations on May 25th and online beginning June 2nd for the price of $200 USD.