Fishless Vegan Fillets

Quorn's Meat-Free Fillets are a Satisfying Alternative to Fish

The all-new Quorn Vegan Fillets are an alternative to fish for those who don't consume animal products. The meatless fillets are made with a blend of high-quality protein called Mycoprotein, which is found in all Quorn products, as well as potato protein, pea fiber, plus a few other firming and coloring agents. Per 100 grams, the fillets provide over 15 grams of protein, which makes them a great source of protein for both vegan and vegetarian consumers, as well as other who simply want to reduce their consumption of traditional meat products.

Other vegan-friendly products from Quorn include bacon-style slices, sausages, hot dogs and roasts.

A recent study for Britain’s Vegan Society and Vegan Life magazine suggests that veganism is up 360% in the UK 2006, as a result of people reducing their consumption of animal-based products.

Veganism
Opportunity to capitalize on the growing demand for vegan alternatives to animal-based products.
Plant-based Protein
Potential to disrupt the traditional meat industry by offering high-quality, sustainable plant-based protein options.
Alternative Protein Sources
Innovation possibilities in creating alternative protein sources that are appealing to both vegan and vegetarian consumers.

Sectors Adopting This

Food
Opportunity to develop and market innovative plant-based food products for the growing vegan market.
Health and Wellness
Potential for expansion in the health and wellness industry by offering protein-rich vegan alternatives.
Sustainable Agriculture
Opportunity to promote sustainable farming practices by investing in the development and production of plant-based protein sources.
SCORE
1.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 14%
Activity 24%
Freshness 8%