Airbnb and LEGO House are teaming up to send one lucky family to Billund, Denmark, to spend the night in a luxurious 12,000-square-meter house made entirely from LEGO bricks.
The house is comprised of over 25 million LEGO pieces, making everything from the walls to the lamps and the chairs. Part of the home's unique charm stems from the fact that guests can add their own personal touches as they see fit, creating anything from a new LEGO staircase, to a photo frame on the wall. In order to enter for a chance to win, participants must answer one simple question: “If you had an unlimited supply of LEGO bricks, what would you build?”
The competition is positioned to appeal to those who are passionate about the buildable toy.