MTR's '3 Minute Breakfast' Offer Instant Single-Serve Meals

 - Jul 10, 2018
References: shop.mtrfoods & usatoday
In the same way that consumers are able to prepare ramen noodle cups in a matter of minutes by adding just hot water, people may now also get a taste of Southeastern Asian cuisine thanks to MTR's 3 Minute Breakfast.

At the Summer Fancy Food Show, MTR showcased its single-serve product range, which includes tall cups for making everything from rice-based poha and masala-flavored oats to sweet kesari halwa.

While there have been many oat and egg-based breakfast options packaged in cup formats for the North American market based on classic Western breakfasts, these new instant products appeal to consumers who are looking for new globally inspired options that are exceptionally easy to prepare. As individuals find themselves increasingly pressed for time, their busy days demand quick meals and conveniently prepackaged snack options.