In order to create the ultimate Parisian-inspired experience for the brand's annual Sunset Soiree event series, Grey Goose Canada partnered with renowned Franco-American chef Justin Kent, who is currently best known for his Paris-based business 'Picnics in Paris,' a bespoke picnic service that aims to offer an authentic French-culinary experience in various spots around the City of Lights.
The first installment of the Grey Goose Canada Summer Soiree Picnic series took place in Toronto on June 13, hosted at a sprawling Bridle Path home and brimming with romantic surprises around every corner, such as portrait painting, pétanque, hidden photo booths and much more.
The elegant picnic menu designed by Chef Justin Kent for experience included a farm salad with goat cheese and champagne vinaigrette, poulet au moutard and a dessert of riz au lait. The meal was also paired with a Grey Goose cocktail created by Grey Goose Brand Ambassador, Guillaume Jubien.
For those interested in attending the iconic event, a limited number of tickets are available for purchase by the general public at the brand's event website for the remaining dates in Montreal, Vancouver and Calgary.
PR for Grey Goose Canada is handled by Pomp & Circumstance, while the experiential campaign was designed by the Community Agency.
Heritage Vodka Parisian Picnics
More Stats +/-
Specialized Vodka Bottles
Fashionable Martini Pop-Ups
Vodka Cafe Pop-Ups
Vodka Concept Stores
Artisanal Vodka Merchandising
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
The Grey Goose Sunset Soiree 2017 Series Kicked Off in Toronto
- By: Rebecca ByersJun 19, 2017