Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Mercedes-Benz Sealed a 1979 G-Class in Synthetic Amber Resin

 - Jan 18, 2018
References: media.mbusa & weburbanist
As part of the North American International Auto Show in Detroit, Mercedes-Benz has commissioned a colossal artwork featuring one of the automaker's classic vehicles: the 1979 G-Class. In a symbolic gesture referencing the enduring design DNA that runs through every Mercedes-Benz vehicle, the company hired a team to encase an entire 1979 G-Class in a giant block of synthetic amber resin.

Famously, an amber-encased mosquito was the tipping point for the original 'Jurassic Park' film. The G-Class, which is held in 44.4 tonnes of resin, makes explicit reference to "the natural phenomenon of insects preserved in amber", and the classic blockbuster film seems only one logical step away. Fittingly, one of the newest models of the G-Class was revealed on the set of 'Jurassic World', the reboot of the original film franchise.