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From In-Car Sampling Campaigns to E-Scooter Sharing Services

 - Mar 19, 2018
Though it might feel like peer-to-peer transportation services have been around forever, the business model is still nascent, and shared transportation innovations continue to amass as entrepreneurs find ways to make the most of the industry's potential.

While major players like Uber and Lyft are dealing with the macro issues surrounding the growth of ride sharing, other companies have found ways to maximize the time riders spend during the trip itself. 'Cargo' is a company that equips drivers with a mini-convenience store in their vehicle. The app-enabled box is filled with everyday essentials like hygiene products and snacks, and drivers earn a percentage of the items purchased by riders.

Ride sharing need not only apply to cars, either. Bike sharing is already a mainstay in many major urban centers, and other businesses are testing the waters with other vehicles, like LimeBike and its fleet of e-scooters.