These scintillating Swarovski products speak to just how far the Australian-based brand has come from the time of its foundation in 1895. Although a jewelry company, the brand has taken on an assortment of photography, technology and artistic challenges, all of which it has met head on.
Prismatic crystallized wallpaper and fantasy sport jewelry have been released to consumers throughout the world. Swarovski has in this regard pushed the envelope to an unthinkable degree, seen in its large scale installations and chunky high heels. This notion of versatility is in many ways one of the brands most epic trademarks, enabling it to constantly surprise shoppers by way of its e-commerce sites and on the ground flagship stores.
SCORE
5.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 89%
Activity 75%
Freshness 8%
