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Smartbook AG's Sparkling Zenid GC Crystal Smartbook

 - Nov 30, 2009   Updated: Jun 20 2011
References: & engadget
For some, technology gets better with sparkles, which has given rise to Swarovski-cizing gadgets. Behold the Zenid GC Crystal Smartbook, a laptop from China-based Smartbook AG that takes the cake when it comes to PC bling.

The Zenid GC Crystal Smartbook features a glittering, crystal-encrusted top courtesy of CRYSTALLIZEDâ„¢ by Swarovski Elements. The answer when you're looking for lavishness, this Smartbook will only set you back $3,000.

Implications - Though North Americans are still recovering from the economic recession, consumers still have an insatiable need to differentiate themselves from their peers. As such, they are willing to spend copious amounts of disposable income on one-of-a-kind products. Corporations looking to charge consumers higher premiums will find little resistance in doing so if they market their wares as exclusive.