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Glittery Male Glam

The New Crystallized Swarovski Menswear Collection

— December 21, 2009 — Luxury
Introducing a new collection that let men sparkle: the Crystallized Swarovski menswear collection. A group of international and Japanese fashion designers were tapped by the crystal retailer to design a range of apparel and accessories (including footwear) for men that would include the crystals Swarovski is famous for and other gemstones.

The new Crystallized Swarovski menswear collect was recently unveiled at a gala event in Aoyama, Japan. The range should be available in Spring 2010.
Trend Themes
1. Male Crystal Fashion - The Crystallized Swarovski menswear collection introduces men's fashion apparel and accessories with Swarovski crystals and other gemstones.
2. Glamorous Men's Fashion - The inclusion of Swarovski crystals in men's fashion creates a new trend for men's glamour and luxury clothing.
3. Gender-neutral Fashion - The Crystallized Swarovski menswear collection challenges gender norms by introducing sparkling and luxurious elements in men's clothing and accessories.
Industry Implications
1. Fashion - The Crystallized Swarovski menswear collection disrupts men's fashion industry by adding luxurious and sparkling elements in male clothing.
2. Jewelry - The Crystallized Swarovski menswear collection creates a new demand for men's jewelry with Swarovski crystals and other gemstones incorporated into the designs.
3. Retail - Retail stores specializing in men's fashion and jewelry are presented with an opportunity to gain a competitive edge by incorporating the Crystallized Swarovski menswear collection into their offering.
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