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34 McDonald's Innovations

From Recalled McDonald's Shrek Glasses to the McDiploma

— June 4, 2010 — Lifestyle
The recent incident of recalled McDonald's Shrek glasses has devastated many McDonald's fans. Due to cadmium in the paint of these Shrek-plastered glasses, 12 million of these collectibles have been returned to McDonald's.

However, despite this minor hiccup, we can't deny that McDonald's has generated many successful campaigns and inspired many other marketing ideas throughout its existence. Check out the different McDonald's innovations featured here.

Implications - Fast food has become so prevalent in the daily lives of modern society's citizens. No longer just a place to grab a quick meal, these restaurants have become synonymous with pop culture. Companies looking to generate more interest in their products could collaborate with these fast food giants for greater exposure.
6.4
Score
Popularity
Activity
Freshness
34
Big Mac Marketing Blow Up
Big Mac Marketing Blow Up
McDonald's Robber is a Jingle Contest Finalist
<
33
Multicultural McBurger Campaigns
Multicultural McBurger Campaigns
Mcdonald's Swiss Weeks Introduces Three New Burgers
<
32
Credit Crunch Coffee Couture
Credit Crunch Coffee Couture
New York Fashion Week Serves McD's Coffee, Parties are BYOB
<
31
Seasonals Adverfriesing
Seasonals Adverfriesing
McDonald's Deep Fried Christmas Tree
<
30
Desperate for Market Share
Desperate for Market Share
McDonald's Uses Feng Shui
<
29
Green and Greasy Filipino Police
Green and Greasy Filipino Police
Cruisers To Run on McDonalds Grease
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28
Fast Food Paparazzi Ads
Fast Food Paparazzi Ads
The McDonald's Billboard Game Has You Hunting for Food with Cell Phone
<
27
Fast Food Fusion
Fast Food Fusion
McDonald's Replaces Buns With Tortillas for the Mac Snack Wrap
<
26
Super Sizing Japan
Super Sizing Japan
McDonald's Mega Series
<
25
McDiplomas
McDiplomas
McDonalds Vocational Diploma
<
24
Freeconomics & Food
Freeconomics & Food
McDonalds Gives Out Free McSkillet Burritos
<
23
Chubby Halloween Clowns
Chubby Halloween Clowns
The Ron English McSupersized Popaganda Halloween Figurine
<
22
McHealthy
McHealthy
McDonalds Launches Healthy "Happy Meal"
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21
Gory Fast Food Campaigns
Gory Fast Food Campaigns
Thai Food Express Smokes Ronald McDonald
<
20
Fast Food Car Chargers
Fast Food Car Chargers
McDonald's to Offer Charging Station for Electric Vehicles
<
19
Fast Food Training Games
Fast Food Training Games
Nintendo and McDonald's Team Up for Employee Training
<
18
McDonalds Launching World Cup Burger
McDonalds Launching World Cup Burger
<
17
Anti-Romantic Dinner Tips
Anti-Romantic Dinner Tips
AskMen.com Compiles List of Date Night Dinners to Avoid
<
16
McDonalds by Mobile
McDonalds by Mobile
Japan's RFID Contactless Coupon Program
<
15
Movie Icon Food Ads
Movie Icon Food Ads
The McDonalds 'Come As You Are' Campaign Has Some Familiar Faces
<
14
Fake-Out Food Videos
Fake-Out Food Videos
McDonald's Versus Ad Rendered in CGI
<
13
McDonalds Uses Subliminal Advertising (or do they?)
McDonalds Uses Subliminal Advertising (or do they?)
<
12
McBakeries
McBakeries
McDonalds Launches McBakery Line
<
11
Create Your Own McDonald's Sign
Create Your Own McDonald's Sign
Protest Become Viral
<
10
Burger Boxes as Coffins
Burger Boxes as Coffins
Twisted Takes on Pop Culture Icons by Glennz
<
9
Smokvertising
Smokvertising
The Mcdonald's Angus Burger Goes Up in Smoke Billboard
<
8
Urban Art Exhibits
Urban Art Exhibits
McDonald's Stained Glass & More
<
7
McDonalds India Uses Baby Ronald
McDonalds India Uses Baby Ronald
Scaring Customers Away?
<
6
Crowdsourced McAdvertising
Crowdsourced McAdvertising
The McDonalds Honor Angus Campaign is Created by Customers
<
5
Fashionable Fast Food
Fashionable Fast Food
McDonald's UK Makeover
<
4
Optical Illusion Promotions
Optical Illusion Promotions
McDonald's Coffee Heats Up the Advertising World
<
3
Fast Food Packaging Makeovers
Fast Food Packaging Makeovers
McDonald's Revamps Their Image
<
2
Sleek Fast Food Redesigns
Sleek Fast Food Redesigns
McDonald's Drive-In Restaurant in Maribor, Slovenia Gets Makeover
<
1
Racist McDonalds Ad?
Racist McDonalds Ad?
Look Closer : Individuals
<