These May 2015 toys range from girly play subscriptions to LED building blocks that can be combined with traditional LEGO pieces. While programmable toys are utilizing modern technology to make play time more fun, artisanal products are nodding to a simpler time and are reminding parents of their own childhood.
On the electronic toy front, remote-controlled robots, design-it-yourself action figures and tablet stamping blocks are connecting the young generation with modern technology. As children become exposed to technology from a young age, retailers are recognizing the importance of hybrid toys that blend creative and tech-themed elements.
When looking at the May 2015 toys that are more traditional, artisanal stuffed animals aim to educate kids about oceanic wildlife while yoga activity cards put a fitness-themed spin on a traditional children's game. Moreover, wellness plushies, eco-awareness games and multi-lingual activity packs introduce a young generation to the interests of their parents.
- Millennial
- Gen X
- Gen Z (primary audience)
- Gen Alpha (primary audience)
