Top 30 Games Trends in July

From Designer Block Party Games to Beauty Brand Gaming Channels

The top July 2021 games spotlight the most innovative platforms, consoles and mobile gaming setups.With the recent Electronic Entertainment Expo (E3) running as a global, interactive, worldwide broadcast for the first time, video game fans were introduced to new experiences like Blankos Block Party that look to the future of gaming, as well as nostalgic designs that reference eras gone by.

The world of gaming is being transformed, and it's appealing to new audiences, thanks to new collaborations within the fashion and beauty industries. While some beauty brands now have their own dedicated video game streaming channels and communities, fashion brands are creating their own branded virtual outfits for avatars to wear. Luxury label Burberry and Mythical Games are teaming up for a game that involves NFT collectibles that promise to capture the interests of Gen Z.

SCORE
5.5 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 76%
Activity 78%
Freshness 11%
Voice-Transforming Gamer Microphones
CATEGORY
Tech
Voice-Transforming Gamer Microphones
Cloud Gaming Hardware Launches
CATEGORY
Tech
Cloud Gaming Hardware Launches
Retro Mini Arcade Machines
CATEGORY
Life-Stages
Retro Mini Arcade Machines
Train-Simulating Console Controllers
CATEGORY
Tech
Train-Simulating Console Controllers
TV-Sized Gamer Monitors
CATEGORY
Tech
TV-Sized Gamer Monitors
Entertainment-Equipped Electric Cars
CATEGORY
Autos
Entertainment-Equipped Electric Cars
AR Auto-Robot Games
CATEGORY
Tech
AR Auto-Robot Games
Life Simulation Game Concerts
CATEGORY
Art & Design
Life Simulation Game Concerts
Brewery-Created Mobile Games
CATEGORY
Lifestyle
Brewery-Created Mobile Games
Game-Based Tourism Campaigns
CATEGORY
Marketing
Game-Based Tourism Campaigns
Fashion-Forward eSports Collaborations
CATEGORY
Business
Fashion-Forward eSports Collaborations
Shortcut Button Gamer Controllers
CATEGORY
Tech
Shortcut Button Gamer Controllers
Nostalgic Game Console Museums
CATEGORY
Art & Design
Nostalgic Game Console Museums
Lo-Fi Restaurant Video Games
CATEGORY
Lifestyle
Lo-Fi Restaurant Video Games
Tactical Gaming Headsets
CATEGORY
Tech
Tactical Gaming Headsets
Branded Virtual Outfits
CATEGORY
Marketing
Branded Virtual Outfits
Virtual Reality Meditation Apps
CATEGORY
Tech
Virtual Reality Meditation Apps
Interactive In-Game Rock Concerts
CATEGORY
Life-Stages
Interactive In-Game Rock Concerts
Beauty Brand Gaming Channels
CATEGORY
Tech
Beauty Brand Gaming Channels
Nostalgic Console Character Sets
CATEGORY
Life-Stages
Nostalgic Console Character Sets
Mobile Gamer Accessory Kits
CATEGORY
Tech
Mobile Gamer Accessory Kits
Designer Block Party Games
CATEGORY
Tech
Designer Block Party Games
Customizable eSports Controllers
CATEGORY
Tech
Customizable eSports Controllers
eSports-Backed Gaming Chairs
CATEGORY
Art & Design
eSports-Backed Gaming Chairs
Blue Light Gaming Glasses
CATEGORY
Tech
Blue Light Gaming Glasses
Branded Gaming Console Earbuds
CATEGORY
Tech
Branded Gaming Console Earbuds
Classic Arcade Cabinets
CATEGORY
Marketing
Classic Arcade Cabinets
Rounded Pro-Grade Gamer Consoles
CATEGORY
Tech
Rounded Pro-Grade Gamer Consoles
Interchangeable Component Game Controllers
CATEGORY
Tech
Interchangeable Component Game Controllers
Folding Tablet Gaming Consoles
CATEGORY
Tech
Folding Tablet Gaming Consoles

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