Internet mocking, in today's society, is a form of social acceptance. People bond over a shared laugh at one person's hideous outfit, while others find great joy in online viral mocking. People will sell out their parents, friends and significant others all for a laugh.
While it's often a bit on the mean side, there's no denying that Internet mocking makes fun times for others.
Implications - Viral videos not only allow viewers a laugh, but also allows them a sense of unity amongst each other. Consumers are able to all be a part of the inside joke and understand references made. Companies can use viral videos to boost their brand; if they produce one successfully, consumers will constantly be reminded of their image and values.
SCORE
4.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 88%
Activity 41%
Freshness 8%
