In a fast-moving world, it can be hard to get through the day without a morning caffeine fix. For latte lovers, it can be fun to inject some whimsy into their day with a flavored latte.
Companies have been making the most of this mentality by releasing lattes in a variety of flavors. When it comes to a flavored latte, brands will typically go quite bold with their novelty offerings (think RAWBERRY's Charcoal Latte or Round K Cafe's Wasabi Latte) or err on the sweeter side for a more accessible hot drink like the Creme Brulee Latte from McDonald's.
The latte serves as a fantastic vehicle for limited-edition releases, a base of espresso and steamed milk can truly be represented in endless interpretations. A flavored latte can be a way to one express individuality (as a consumer) or define brand identity.
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
