Handmade clothing, pottery, woodwork and greeting cards are just a few of the creative goods that you'll find on the Etsy marketplace online. With a growing appreciation for items that are one-of-a-kind, shops that emphasize customization and imperfections are winning over consumers who want something more unique than a product that comes off of a machine's assembly line.
As the availability of 3D printing, CNC milling and laser cutting become more accessible to the public, so does maker culture. And as more people become are equipped with tools to execute their own ideas, the value of custom-made objects will only increase.
Now the largest certified socially-responsible company to go public in the United States, Etsy is worth $3.3 billion—this can only mean that there will be many more crafts to come.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
