Vice and Velvet is a handmade vegan soap line based in Australia and available through their Etsy shop. Vice and Velvet soaps look good enough to eat, while the packaging is just as sweet, playful and detailed. All of Vice and Velvet's soap are handmade by owner Mei Ong.
Vice and Velvet makes soaps that are sustainable, handmade and aesthetically attractive, with delicate color palettes and delicious details that make them appear almost like desserts.
Also available from Vice and Velvet are custom orders that can be engraved, which make the soaps an easy option for wedding or party favors. In addition to a variety of soaps, the Vice and Velvet collection also features body polish and mousse, all of which come in a selection of prepackaged gift bags.
What's Driving This Trend
- Handmade Vegan Soaps
- Disruptive innovation opportunity: Develop a line of customized handmade vegan soaps targeting niche markets such as eco-conscious travellers or pet owners.
- Aesthetically Attractive Packaging
- Disruptive innovation opportunity: Create innovative and eye-catching packaging solutions for beauty and personal care products, enhancing the overall consumer experience.
- Personalized Gift Products
- Disruptive innovation opportunity: Explore the market potential of personalized gift products, offering customizable options for various occasions and events.
Who This Affects Most
- Handmade Soap Industry
- Disruptive innovation opportunity: Integrate sustainable materials and production methods into the handmade soap industry to cater to eco-conscious consumers.
- Beauty and Personal Care Industry
- Disruptive innovation opportunity: Develop new product lines within the beauty and personal care industry that prioritize both aesthetic appeal and sustainable practices.
- Event Planning and Gifting Industry
- Disruptive innovation opportunity: Create innovative solutions for personalized gift products within the event planning and gifting industry, focusing on customization and convenience.
