This Organic Beauty Subscription Box Deals in Eco-Friendly Soap
Rebecca Byers — April 6, 2015 — Eco
References: getvilago & fastcompany
Vilago is an organic beauty subscription box offering monthly installments of all-natural soaps. Starting at $4.99/month, Vilago is run by a mother-and-son team dedicated to creating products that are as natural as possible, including the use of 100% green packaging.
Based in Colorado, Vilago products use extra virgin olive oil, coconut oil and cocoa butter sourced from the brand's home state and are entirely sulfur-free.
While many artisan soap dealers head to Etsy or Amazon, Vilago makes great use of the inpouring of subscription-based monthly cosmetics boxes by similarly building a subscription-based service for the product. The subscription model is perfect for the small business to build and maintain a base of followers that is committed.
Based in Colorado, Vilago products use extra virgin olive oil, coconut oil and cocoa butter sourced from the brand's home state and are entirely sulfur-free.
While many artisan soap dealers head to Etsy or Amazon, Vilago makes great use of the inpouring of subscription-based monthly cosmetics boxes by similarly building a subscription-based service for the product. The subscription model is perfect for the small business to build and maintain a base of followers that is committed.
Trend Themes
1. Eco-friendly Beauty Subscription Boxes - There's an opportunity for businesses to create monthly beauty subscription boxes featuring all-natural and sustainable products.
2. Small-batch Natural Soap Production - There's an opportunity for businesses to produce artisanal and eco-friendly soap using locally-sourced ingredients.
3. Sulfur-free Bath and Body Products - There's an opportunity for businesses to create all-natural bath and body products without the addition of sulfates or other harsh chemicals.
Industry Implications
1. Beauty Subscription Boxes - Existing beauty box companies can pivot to feature eco-friendly and all-natural products, reaching a new audience and staying ahead of the trend.
2. Natural and Organic Soap Manufacturing - Manufacturers of soap and bath products can shift towards producing eco-friendly and sustainable products to meet the increased demand from consumers.
3. Green Packaging Manufacturers - Companies that produce sustainable and biodegradable packaging can market their products to businesses, like Vilago, that are committed to reducing their environmental impact.
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