Ranging from warming CBD creams to better-for-you cookie bites, the Natural Products Expo West 2020 showcased a variety of cutting-edge natural products that will appeal to health-conscious consumers looking for "clean label" merchandise.
Some standouts from this year's list include the environmentally-conscious Better Life's laundry detergent strips that help reduce single-use plastic waste. This product doesn't require large, heavy plastic tubs and what packaging it does have, is made from recycled materials. Additionally, More Labs' Liquid Focus Shot helps to heighten productivity and focus by offering sustainable energy without any undesirable side effects. Formulated with ingredients like ginseng, Yohimbe, B Vitamins and caffeine, plus other additions like L-theanine to modulate the caffeine to stimulate users without giving them the jitters.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
