At Natural Products Expo West, Giovanni Cosmetics is introducing a hemp shampoo that includes a proprietary blend to provide soothing, calming and moisturizing benefits. The Giovanni Cosmetics Hemp Hydrating Shampoo for all hair types boasts a vegan-friendly complex that's full of botanical ingredients that are rich in nutrients and vitamins to keep hair looking and feeling at its best.
While consumers are now being introduced to plenty of beauty products made with CBD and hemp, the popularity of these products is seeping into hair care. As consumers become more familiar with the benefits of the medicinal and recreational plant, interest in daily use and styling products made with these ingredients is continuing to grow.
Key Themes Behind This Trend
- Cbd-infused Hair Care
- The popularity of CBD and hemp products in the beauty industry is now expanding to hair care, creating opportunities for CBD-infused shampoos and styling products.
- Botanical Ingredients
- Consumers are increasingly seeking hair care products that are rich in botanical ingredients, providing opportunities for companies to develop innovative formulations with natural extracts and nutrients.
- Vegan Hair Care
- The demand for vegan-friendly hair care products is rising, opening up opportunities for brands to develop hydrating shampoos and other hair care products that are free from animal-derived ingredients.
Where This Applies
- Beauty and Personal Care
- The beauty and personal care industry can explore the potential of CBD-infused hair care products to cater to the growing consumer demand for natural and innovative hair care solutions.
- Natural Products
- The natural products industry can leverage the rising interest in botanical ingredients by developing hair care products that are made with plant extracts and vitamins, offering consumers a greener alternative.
- Vegan Products
- The vegan products industry can capitalize on the increasing demand for vegan hair care options by creating hydrating shampoos and styling products that are cruelty-free and free from animal-derived ingredients.
