Low-Sugar Birthday Cake Bars

This Lily's Sweets Bar Contains Just Two Grams of Sugar Per Serving

Lily's Sweets bars are botanically sweetened and free from added sugar, offering a satisfying way for sugar-conscious consumers to indulge a sweet tooth. While Lily's Sweets is known for its Extremely Dark Chocolate and Intensely Dark Chocolate bars featuring upwards of 85% cocoa, the brand is exploring white chocolate with new releases in Original, Birthday Cake and Crème varieties. These creamy no-added-sugar bars boast only two grams of sugar per serving and rely on stevia to naturally enhance the taste of the white chocolate.

This new bar product from Lily's Sweets is one of the new products that is set to make its debut at Natural Products Expo West 2020.

Image Credit: Lily's Sweets

Botanically Sweetened Bars
The trend of botanically sweetened bars provides an opportunity for companies to create healthier alternatives to traditional sugary snacks.
No-added-sugar Products
The demand for no-added-sugar products opens up possibilities for innovative companies to create delicious treats that cater to sugar-conscious consumers.
Exploring White Chocolate
The exploration of white chocolate flavors offers a chance for brands to expand their product offerings and appeal to a wider audience.

Who This Affects Most

Health Food
The health food industry can take advantage of the trend by developing more botanically sweetened bars and no-added-sugar products to meet the growing demand for healthier snacks.
Confectionery
The confectionery industry can capitalize on the consumer shift towards healthier options by creating inventive no-added-sugar versions of traditionally sugary treats, like birthday cakes and white chocolate bars.
Natural Products
The natural products industry can benefit from the trend by introducing new and innovative white chocolate flavors using natural sweeteners like stevia.
SCORE
3.3 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 54%
Activity 36%
Freshness 9%