Liquidless Laundry Detergents

ECOSNext is a Lightweight, Compact & Waste-Reducing Laundry Square

At Natural Products Expo West, ECOS will be showcasing its innovative ECOSNext, a liquidless product that sets itself apart from other laundry detergents. The product takes the form of a lightweight laundry square that's free from both liquids and powders. Instead, the hypoallergenic and pH-neutral product from ECOS is made with concentrated active ingredients, so that it can deliver a washing experience that's mess-free yet powerful.

Using the no-waste solution in a washing machine is just like adding a dryer sheet to a dryer, except that each square dissolves entirely at any water temperatures. Thanks to its unique, travel-friendly format, the squares can even be cut into smaller sizes to adjust to smaller laundry loads as needed. Additionally, the compact, paperboard packaging system is 100% recyclable.

Image Credit: ECOS

Liquidless Laundry Detergents
ECOSNext introduces a liquidless laundry square that delivers a mess-free yet powerful washing experience.
Concentrated Active Ingredients
ECOSNext utilizes concentrated active ingredients to create a no-waste laundry solution.
Compact & Travel-friendly Format
The lightweight laundry square from ECOSNext is compact and travel-friendly, providing convenience for users on the go.

Who This Affects Most

Consumer Goods
Liquidless laundry detergents offer a disruptive innovation opportunity for the consumer goods industry.
Packaging
The 100% recyclable paperboard packaging system for ECOSNext presents an industry opportunity for sustainable packaging solutions.
Laundry Appliances
The liquidless laundry square trend opens up innovation opportunities for laundry appliance manufacturers to design machines specifically for this type of detergent.
SCORE
5.7 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 82%
Activity 81%
Freshness 9%