While some beauty start-ups are now prioritizing customization to cater to the unique needs of individual consumers, others are offering cosmetic boosters to build upon the formulas and amplify the efficacy of products—ultimately giving the end consumer just as much control.
These cosmetic enhancers can be seen across the world of makeup and skincare, in the form of products to boost SPF protection, skin health, coverage or luminosity.
There are now plenty of cosmetic boosters specifically for the skin, but there are also some emerging examples of solutions for the hair and underarm area. D.S. & Durga's recently launched 'I Don't Know What' as a fragrance enhancer, which has a scent of its own that can be used with other perfumes to add complexity.
From Aromatic Fragrance Enhancers to Foundations Mix-In Mediums
Dewy Makeup Moisturizers
The Tatcha Luminous Dewy Skin Mist is Made with Botanicals
The Solar Defense Booster Prevents Skin Damage from the Sun
Versatile Hair Boosters
Cuvée's Essential Booster for Hair Touts "Skincare-Grade Ingredients"
Shimmering Setting Sprays
This New MAC Setting Spray Leaves the Skin with a Dewy Luminous Look
Kaia Naturals' Natural Booster Bar Improves the Power of Deodorant
Multitasking Illuminating Primers
The Light Source 3-in-1 Illuminating Primer is Highly Versatile
Illuminating Makeup Concentrates
NYX's Away We Glow Liquid Booster Generates a Glowing Finish
Antioxidant Skincare Boosters
Verso Skincare's Antioxidant Turmeric Booster is a Potent Serum
Subtle Opalescent Serums
The Newest Urban Decay Highlighter Offers a Subtle Glow to the Skin
Chromatic Jelly Highlighters
The Nuest Magical Jelly Highlighters Come in a Bright Shade Range
Jelly Curl Enhancers
OUAI's Curl Jelly Enhances, Defines and Protects Curls
Spray SPF Boosters
Bio-on's 'minerv bio' Range Features Two New Biodegradable Ingredients
Foundation Mix-In Mediums
Urban Decay's Velvetizer Instantly Gives Foundation More Coverage
Adaptogenic Herbal Skincare
Skin Regimen's '10.0 Tulsi Booster' is Powered by Holy Basil
Softening Underarm Primers
Meow Meow Tweet's Product Aids with the Transition to Natural Deodorant
Nutritive Skin Serums
Glossier's 'Super Pack' Products are Branded as "Supplements for Your Face"
Pearlescent Liquid Sunscreens
Volition's Prismatic Luminizing Shield SPF 50 is an "Anti-Sunscreen"
Luminizing Face Oils
Josie Maran’s Argan Oil Moonstone Drops Prime and Highlight the Face
Revitalizing Beauty Serums
Clarins' Boosters Can Be Added to Moisturizers, Masks and Makeup
Aromatic Fragrance Enhancers
D.S. & Durga's 'I Don't Know What' Adds Complexity to Other Scents
Transformative Cosmetic Enhancers
PÜR Cosmetics' Turns Makeup and Skincare Into Beauty Boosters
Metallic Makeup Enhancers
Cover FX's 'Custom Enhancers' Come in Three New Luminous Shades