Since kids often go shopping with their parents, whether it be to the mall or grocery store, companies are specifically creating child-targeted packaging to entice children to ask their parents for the products.
Further, if a child were to see their favorite cereal on a non-cereal product, it would definitely spark curiosity to at least see what is being sold.
A simple yet effective way many brands successfully make child-targeted packaging is by including a cute animal somewhere on the box.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
- Millennial
- Gen X
- Gen Z (primary audience)
- Gen Alpha (primary audience)
POPULARITY
Popularity 66%
Activity 0%
Freshness 8%
