When most people think of eco-friendly boating, it usually brings to mind images of sailboats or canoes. Some people, however, know that there are a range of powerful new watercraft innovations that don’t wreak havoc on the environment. There are plenty of solar-powered boats that aren’t as futuristic as they sound. There are also personal Jet Ski-style devices like iDive, which are powered by salt water.
The cluster below highlights a few more environmentally-friendly methods of travel on water, so you won’t have to feel guilty for having fun in the sun!
SCORE
3.4 out of 10
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70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Z
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- Millennial (primary audience)
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Popularity 66%
Activity 29%
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