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Upcycled Seed

Brands are upcycling seeds to create sustainable food and beverage products

Trend - Brands are upcycling would-be discarded seeds to create new food and beverage products. These include wine, protein powders, and energy bars and help reduce food waste and support a zero-waste supply chain.

Insight - The damaging effects of climate change are now widely understood by the public thanks to efforts by activists and scientists to raise awareness. As a result, consumer interest and demand for sustainable products have increased, and many individuals are now looking to reduce their ecological footprint by purchasing from brands that prioritize sustainability. Products that underscore the "reuse" and "reduce" aspects of their offerings will appeal to these eco-conscious consumers.
Workshop Question - How can your brand appeal to eco-conscious consumers looking to reduce their ecological footprint?
7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
27,238 Total Clicks
Date Range:
Aug 20 — Mar 21
Trending:
This Month and Average
Consumer Insight Topics:

Featured Examples

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