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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,011 more

Luxe Comfort

Designer brands offer products that better fit into consumers' current lifestyles

Trend - Designer brands are now in the business of comfort and at-home or outdoor activities, a direct response to the changed lifestyles that people have seen around the world. These items include everything from indoor shoes to luxury yoga mats, and are targeted to higher income consumers.

Insight - With people around the world still being relatively restricted in the recreational activities they can take part in, they're increasingly investing in products and services that suit their new homebody lifestyles. Brands that are able to meet this demand show these consumers that they can quickly respond to their fast-changing needs.
Workshop Question - How will your brand adapt to changed lifestyles in the long term?
7.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 45 Examples:
98,947 Total Clicks
Date Range:
Jul 20 — Nov 20
Trending:
This Month and Warm
Consumer Insight Topics:

Featured Examples

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