Grocers and markets are implementing new measures for safety and sanitation
Trend - The COVID-19 health pandemic is forcing essential businesses to rethink their operational strategy and many grocery stores are taking action by implementing safety protocols. These new measures are predominantly informed by health expert-approved rules for social distancing and sanitation.
Insight - The current health pandemic has heavily influenced the manner in which people interact with one another and the outside world. Many feel a heightened sense of awareness when it comes to personal space and cleanliness, and as a result, are nervous about running errands outside of the home. Consumers are protective over their health and search for a sense of security from responsible essential businesses that have established protective measures and rules to govern shoppers.
Insight - The current health pandemic has heavily influenced the manner in which people interact with one another and the outside world. Many feel a heightened sense of awareness when it comes to personal space and cleanliness, and as a result, are nervous about running errands outside of the home. Consumers are protective over their health and search for a sense of security from responsible essential businesses that have established protective measures and rules to govern shoppers.
Workshop Question - How could your business curate a better sense of security for consumers?
Trend Themes
1. Sanitation Protocols - Grocery stores are implementing new and enhanced sanitation protocols to protect customers and employees during the pandemic.
2. Social Distancing - Companies are creating new concepts for social distancing in public settings, such as Hyperlocal Micro Markets.
3. Alternative Markets - Pop-up grocery markets, such as those in UK hospitals, are being introduced to provide alternative shopping experiences for key workers who need essential items.
Industry Implications
1. Retail - The retail industry must focus on implementing new protocols to protect the safety and well-being of customers and employees in essential businesses.
2. Healthcare - Healthcare providers can consider partnering with grocery stores or implementing temporary pop-up markets on their premises to provide their staff with access to essential goods.
3. Architecture - Architects and designers can develop new concepts for public markets and other gathering places that prioritize social distancing to promote safety during pandemics.
5 Featured, 29 Examples:
51,595 Total Clicks
Date Range:
Apr 20 — Apr 20
Trending:
Warm
Consumer Insight Topics:
