Category
Business
Category Mashups
Trend cluster
Category
Focused
Recruiting
Hiring platforms use more focused methods to ensure opportunity.
2.1
Trend score
Trend
What is the Focused Recruiting trend?
Focused Recruiting: Hiring platforms with focused recruitment pools are ensuring fairness in the recruitment process. These platforms offer opportunities for people who might otherwise be overlooked due to unconscious bias--including young workers, women, and people from low income backgrounds.
Insight
The consumer insight behind the Focused Recruiting trend
Diversity and inclusion in the hiring process has become extremely important in North America as studies and personal experiences show that there are biases against different demographics that prevent them from accessing job opportunities. Now, more businesses are aiming to be inclusive in their hiring practices in order to retain more diverse and experienced employees.
Trend themes
Themes within the Focused Recruiting trend
Three behaviours holding the trend together01
Inclusive Hiring Practices
Hiring platforms are utilizing inclusive hiring practices to eliminate biases and provide equal opportunities for diverse candidates.
02
Diversity and Inclusion Initiatives
Businesses are implementing diversity and inclusion initiatives to retain talented and experienced employees from all backgrounds.
03
Resume-Free Hiring Strategies
Companies are implementing resume-free hiring strategies to eliminate the disadvantages of traditional hiring practices and evaluate candidates based on merit.
Industry implications
What the Focused Recruiting trend means for industry
Where the trend changes the playbookFor
Recruitment Industry
The recruitment industry is seeing a trend towards more inclusive hiring practices in order to provide equal opportunities for all candidates and mitigate biases.
For
Tech Industry
The tech industry is seeing a push towards diversity and inclusion initiatives in order to foster a more representative and innovative workforce.
For
Journalism Industry
The journalism industry is seeing a shift towards resume-free hiring strategies in order to attract a more diverse and talented workforce.
Workshop question
How could your brand better prioritize inclusion in its recruitment practices?
Trend signals
Trend signals for Focused Recruiting
Trend score 2.1 out of 10, from popularity 37%, activity 13%, freshness 12%.
Popularity37%
Activity13%
Freshness12%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Evidence
Examples of the Focused Recruiting trend
6 featured examples from Dec 10, 2020 to Feb 7, 2022CategoryBusiness
Inclusive Employee Recruitment Initiatives
The Body Shop Launched an Equitable Hiring Strategy
Implementing open hiring processes to recruit diverse individuals who may have been excluded from traditional recruitment methods.
CategorySocial Good
Inclusive Hiring Initiatives
Google Debuted a New Program to Hire More People with Autism
Tech companies partnering with autism advocacy programs to promote workplace diversity and inclusive recruiting practices.
CategoryLife-Stages
Young Professionals Recruitment Support
‘Haystack’ Helps Workers Who Have Less Experience
Recruitment technology companies can create innovative platforms and tools to make job hunting and hiring more accessible and inclusive.
CategoryBusiness
Female-Centric Job Platforms
'HerJobs' Helps Teams Diversify by Boosting Female Talent on Teams
There is an opportunity for the human resources industry to adopt and integrate diversity-focused job platforms to increase the representation of underrepresented groups in the wo…
CategoryPop Culture
Resume-Free Hiring Strategies
Fast Company Sought Employees Directly Without Requiring Resumes
HR departments could benefit from exploring non-traditional hiring methods to improve diversity and access to talented applicants.
CategorySpecial
Alumni Recruiting Platforms
Airbnb Launches the Alumni Talent Directory During COVID-19
The hospitality industry can use alumni recruitment platforms such as Airbnb's to help ex-employees find new jobs in the industry after layoffs.
