Virtual reality media applications are in their infancy, but new developments show exciting promise. The immersive nature of VR gives audiences more context and detail than ever before, making it an ideal fit for industries like music and entertainment as well as more serious storytelling.
With virtual reality media also comes VR news platforms, which adds increased empathy to events -- something that has been missing in the digital age as the Internet paradoxically connects people while also creating divisiveness. A recent example of virtual reality news is a visual journalism partnership between news company Reuters and technology brand Samsung, who supplied journalists all over the world with 360 degree-capturing cameras.
Music videos and movies also present new opportunities, as consumers are dropped right into the action.
16 Virtual Reality Media Examples
From 360 Degree News Platforms to Sci-Fi Movie Simulators:
Alyson Wyers — Jul 31, 2016 — Pop Culture
16
High-Tech Immersive News
This Virtual Reality Film Documents the Experience of Children in War
15
VR Movie Theaters
The Virtual Reality Cinema Provides Movie Lovers with an Immersive Experience
14
Virtual Festival Tours
Field Trip's Music Festival Experience Entertains with VR Between Sets
13
VR News Generators
This Portable Headset from Valve Creates VR News Content
12
VR News Platforms
USA Today's 'VRtually There' Delivers the News Through Virtual Reality
11
Mall Skydiving Simulators
Warner Bros Used Virtual Reality Skydiving to Promote 'Point Break'
10
Virtual Reality Concerts
Visualise's 360-Degree Virtual Concert is Headlined by Kasabian
9
VR Storytelling Apps
This App Uses Virtual Reality Technology to Tell Controversial Stories
8
Iconic Director Events
James Lavelle Curated a Stanley Kubrick Exhibition as a Tribute to His Hero
7
360 Degree News Platforms
This Media Outlet Collaborated with Samsung to Create VR News Content
6
Virtual News Apps
The New Tennessean App Includes 360-Degree News Videos
5
Virtual Video Stores
This Program Recreates the Feeling of Taking a Trip to the Local Video Shop
4
Sci-Fi Movie Simulators
'Trials on Tatooine' is a Hybrid Gaming and Cinema VR Experience
3
Erotic Virtual Reality (UPDATE)
A$AP Ferg and Fetty Wap Watch Virtual Reality Porn for Complex
2
Virtual Reality Rock Shows
Kanye West and The Dropkick Murphies Answer the Call of Duty XP
1
360-Degree Music Videos
The Bjork 'Stonemilker' Video Uses YouTube's 360-Degree Capability
Related Ideas
Limited Gaming Eyewear
Viture × Cyberpunk 2077 XR Glasses Appear as a Limited Anniversary Release
Cinema-Scale AR Smart Glasses
The Xynavo Lightweight AR Glasses Offer a 70-Degree Field of View
Personal Computer-Based VR Headsets
Pimax Debuts Three New Models at CES 2026
Digital Apparel Education Initiatives
Roblox is an Unexpected Platform for Fashion Education
Mixed-Reality Theme Parks
DreamPark is Capturing the Attention of Digital Adventurers
Small-Space VR Platforms
Snack VR Operates in Just Five Square Meters
Spacefaring VR Adventure Games
'Star Wars: Beyond Victory' is Coming Soon to VR Headsets
VR Creation Platforms
Chop Reality Lets Users Create and Share Personalized VR Worlds Easily
Interactive AI Storytelling Platforms
Character.AI Introduced Books Mode
High-Profile Live Performance Marketing
Rokid Delighted Folks with a High-Profile Marketing Event
AI-Generated Journalist Avatars
Synthesia Creates Helen Drew Avatar For BBC London
Shoppable TV Ads
Samsung and Amazon Enable Remote-Based Shopping Directly on TV
Moon Scanner AR Lenses
Xbox and Snapchat Launched a First-of-Its-Kind Augmented Reality Lens
Immersive XR Board Games
SPORTRACK is Powered by AI and Physical Learning
Collaborative VR Art Experiences
Chanel Presents the A Conversation with the Sun Show
Mixed-Reality Fitness Applications
Kinneta Showcased a Variety of VR Fitness Apps at AWE 2025
Social AI Video Lenses
Snapchat Brings Photo-To-Video AI to Lens Studio
Interactive AR Storefronts
Spotselfie AR Meta Stores Tie Real-World Places to Virtual Storefronts
Mixed Reality Headset Prototypes
Play for Dream Technology Presents Its Play for Dream MR Headset
Immersive Video Shopping Experiences
ASOS Live Blends Creator-Led Content with Real-Time Shopping
AI-Powered Social AR Apps
The Snap Lens Studio Lets Any User Create Their Own Effects
Elevated Smart Glasses
Meta’s Ray-Ban Smart Glasses Have Built-In Display of Real-Time Translation
AI-Powered Video Generators
Avataar's AI Video Tool Creates Immersive Visual Content for Brands
Storytelling Drone Experiences
Antigravity is Redefining What Drones Can Do
AI-Powered 3D Avatars
AVATAi's Platform Creates Customizable Digital Brand Ambassadors
Personalized Digital Dating Rooms
Dating.com Introduced Customizable Virtual Spaces for Singles
Marketing Simulation Tools
Novela AI Marketing Simulation Trains AI Collaboration And Strategy
Mixed Reality Business Acquisitions
Google is Acquiring a Large Part of HTC's Vive XR Team
All-In-One Mobile Platforms
TPT Global Tech Has Unveiled VüMe Live, the First Super App in the US
Virtual Fashion Studios
CostumePlay AI Lets You Try On Clothes Virtually And Explore Styles
Interactive Digital QSR Experiences
McDonald's Launches 'McDonaldland VR'
Scan-to-VR Technologies
Teleport by Varjo Creates Digital Twins for Real-World Locations
Immersive Gaming Lands
Minecraft World Brings the Game to Life in a Theme Park
Retina-Level VR Headsets
Pimax's Crystal Super Debuted at CES as an Industry-First
AI-Powered Fantasy Video Generators
'Realized Fantasy' Puts Partners into Cinematic Experiences
Immersive Superhero Attractions
Warner Bros. Gamifies Superman Storytelling with Gameplay
Agentic Video Platforms
D-ID Agentic Videos Enable Real-Time Interaction Within Content
Virtual Clothing Tools
Virtual Try On Generates Realistic Clothing Images For Marketing And Social
Virtual Dressing Rooms
AI Virtual Try On Offers Instant High-Quality Style Previews For Shoppers
AI-Powered Storytelling Tools
Create Stories and Podcasts with Immersim AI’s Seamless Integration
Feedless Social Platforms
Bond Eliminates Feeds to Focus on Real-Life Experiences
Location-Based Storytelling Apps
Storyrabbit Functions as a Personalized Audio Tour Guide
Lifelike Full Video Generators
Google's Veo 3 Video Generator Creates Believable Video, Audio
Social Media Entertainment Apps
The Instagram Reels Fire TV App Turns Content into Entertainment
Wearable Private Media Hubs
Perisphere Integrates High-Fidelity Audio, a Swing-Down Display & More
Interactive Storytelling Platforms
Neverending Stories Lets Users Explore AI-Driven Adventures
Comprehensive XR Lineups
Goertek Spotlights Its Extended Reality Range at CES 2026
Pop-Up Reality TV Bars
Samsung Electronics' Verkligheten is a Destination for Reality TV Fans
Video Business Cards
Vidcard Helps to Make Connections and Leave a Lasting Impression
Dynamic Art Displays
Mirage Transforms Personal Photos Into AI-Generated Artistic Scenes
Global Misinformation Campaigns
Reuters Utilizes AI for 'Pure News, Straight from the Source'
Virtual Sneaker Authentication Services
Real Authentication Has Expanded to the Sneaker Market
AR Astronomy Tools
Space Gate Delivers An Immersive AR Astronomy Experience
Emotional Mothers Day Ads
Apple's Mother’s Day Campaign Showcases Spatial Video's Emotional Power
AR-Powered Library Experiences
Snap and LePub Partner with National Library Board of Singapore
Virtual Fitting Mirror Systems
Ovme Smart Mirror System Lets You See, Feel, and Fit Outfits
Swiss-Engineered Virtual Presentation Systems
The ShowCase Caters to the Needs of Luxury Brands
Efficient Photo-Enhancing Mobile Applications
Leia Inc. Recently Released the Immersity App
Virtual Watch Parties
Together Watch Enables Synchronized Streaming And Chat With Friends Online
AI-Enhanced World Models
Runway Unveils GWM-1 World Model For Physical Simulation
Personal Deepfake Avatar Features
YouTube Announces Face Swap Avatars in Creator Studio
Prescribable VR Therapy Programs
Brainjo Launches Its VR DiGA Product For Children With ADHD
AI-Powered Virtual Worlds
Google's Project Genie Turns Text Prompts Into Traversable Worlds
Sharable Digital Video Games
The Nintendo Switch Virtual Game Card Allows for Sharing
AI-Focused Rebranding Initiatives
3Play Media is Now a Provider of Global Video Solutions
Science-Backed Adventure Collaborations
Toyota, AllGear Digital & Immersion Neuroscience Partner
Virtual Try-On Tools
Clothing Virtual Try On Shows Realistic Outfits For Online & Retail Shopping
Short-Form Video Previews
Vertical Feeds Help Members Discover Content on Netflix
Smart Mirror Platforms
loook.ai Helps Brands and Retailers Transform Retail with AR Mirrors
Interactive Digital Humans
Beyond Presence Enables Real-Time Humanlike Video Agents at Scale
Extended Platform Support Agreements
Unity and Meta Extend Their Multi‑Year Platform Agreement
AI Video Generation Tools
Avatar IV Turns Photos And Voice Into Lifelike AI Videos
Wearable Olfactory VR Modules
Institute of Science Tokyo Introduced Scent Headset Prototype
Immersive Virtual Reality Concerts
IMMERSION VR Concert Film Brings Fans Virtually on Stage
Digital Wellness Platforms
Vibe Lives App Supports Mental Health With Frequencies And Community
AI-Advanced 3D Product Tours
Kaon Interactive Introduces Kaon Demo360+TM
AR Virtual Space Hangouts
Meta Hyperscape Capture Now Supports Communal Hangouts Anywhere
Future Tech Blogs
Next Horizon Covers AI, Space, Biotechnology And Emerging Technologies
Location-Based Audio Platforms
VoicingMap Attaches Voice Recordings to Locations To Immerse You
AI-Created Video Feeds
Meta Introduces Vibes as a Social Platform Driven by AI-Generated Posts
Deepfake Detection Tools
Reality Defender is a Leader in Artificially Generated Media Detection
Tech-Enhanced Content Platforms
Perfect Corp's YouCam App Suite Taps AI, AR & Agentic Innovation
3D Holographic Game Experiences
VividQ Launched a New Modern Warfare 2 3D Experience
Immersive Store Screens
Hays Travel Introduces Immersive Technology to Transform Holiday Planning
Tech-Enabled Smart Glasses
Snapchat Announces the Upcoming Arrival of its New 'Specs' Glasses
Soundtrack-Integrated Print Media
Radioposter Merged Audio Storytelling with Physical Books &Zines
Retro Music Platforms
Retro Play Streams Pre-2011 Music Videos With Curated Playback
Horror-Themed VR Worlds
Blumhouse is Creating the 'Horrorverse' for Meta Quest 3
Vibe-Coded Entertainment Apps
The Gizmo App Cycles Through Vibe-Coded Mini Apps
Real-Time 3D Engines
Unity Enables 2D, 3D, VR & AR Project Development Across Industries
NFT-Powered Travel Applications
1World Online Debuts Its TravelVerse Platform at Expo 2025
Digital Accessibility-Focused Media Labs
Infinum Launches the Groundbreaking Empathy Lab Campaign
Cinematic Memory Makers
Transform Your 2024 Memories Into A Cinematic Story With YearReflect
AI-Powered AR Eyewear
Snap and Qualcomm Develop Intelligent Glasses with On-Device AI
Prescriptive VR Therapy Platforms
VA Rolls Out Mynd Immersive MyndXR Across 45 Centers
Celebratory VR Promotions
Zero Latency VR is an Expert in Free-Roam Virtual Reality Entertainment
Visual Journey Mapping
Travel Map Video Turns Routes Into Shareable Animated Stories
Club-Owned Digital Hubs
Arsenal Launches the Arsenal Media Platform
Technology-Fusing Laboratory Spaces
WindsorPatania Architects Designs the XR Lab
Augmented Reality Headphones Systems
Brandenburg Labs Demonstrates Its Okeanos Pro System
Interactive Live Shows
Cirque du Soleil's Interactive Experience Offers Multi-Device Exploration
Digital Touch Platforms
KissTouch Lets Users Send Realistic Feel Kisses And Connect Emotionally
Clinical Retail Media
PatientPoint Bridges Healthcare and Commerce
Groundbreaking LED Panel Technologies
CineCity Studios & GLRT Improve Virtual Production Workflows
Interactive Story Platforms
Storytelling App Offers AI-Powered Stories To Engage And Support Kids
AI News Aggregators
News Coverage Delivers Personalized Global News With AI Insights
Collaborative Advertising Tech
DoubleVerify and IMDb Unite To Elevate Streaming Media Quality
VR Rail Carriages
The St Vincent’s Express Takes Senior Care Residents to 10 Countries
Personalized Binaural Head Models
Sound Particles 3D Prints Employee Ears to Train Binaural Tech
Spatial Bubble Games
Bubbles Everywhere Offers Immersive Bubble Popping on Apple Vision Pro
Creator-Focused All-In-One Platforms
MediaClub.app Serves Creators in the Middle East
Educational VR Florist Programs
The Texas State Florists' Association Debuts a Unique VR Program
Direct Journalism Platforms
Noosphere Connects Readers With Trusted Independent Journalists
AI 3D Conversion Tools
Sony Uses AI to Turn 2D Visuals into 3D
Satirical News Platforms
AI Satire News Transforms Real-Time Updates Into Humorous Content
AI Video Platforms
CreatorKit Generates Videos Using AI Clones And Virtual Actors
AI Content Studios
LitMedia Lets You Create Unique AI-Generated Videos, Music, And Content
Video Game-Centric Discovery Platforms
Criticdb Debuts a Video Game Review & Discovery Platform
Screen Time Management
Realverse Helps Families Balance Screen Time With Real-World Living
Spatial Utility Tools
Boost Productivity With Mixed Reality Tools Using Widgets App
Digital Storytelling Platforms
Times Of My Life Captures & Produces Personal Stories In Any Format
Cinematic Location Mappings
Explore Real-World Filming Locations With CineMapper Maps Platform App
Personalized Media Creation
TuneStory Creates Custom Songs & Videos For Meaningful, Personal Gifts
Virtual City Explorers
Citywalki Offers Immersive Virtual Experiences In Over 140 Cities
Multimodal Interaction Platforms
CharacterSDK Builds Real-Time Multimodal AI Characters
Web-Based VR Games
Slice of Music Delivers an Interactive Rhythm Game for Apple Vision Pro
Layered Online Content Reports
YouTube Defines Creative Maximalism as the Key Point After 20 Years
Custom Kid Storybooks
Storyhero Turns Your Child Into The Hero Of Their Own Story
Digital Urban Replica Systems
RealityMaps Serves Governments, Urban Planners, and Developers
Versatile Spatial Computers
The Play for Dream MR Was Unveiled at CES 2025 in Las Vegass
Spatial Video Editors
SpatialCut Simplifies Spatial Video Creation for Web, Apple Vision, and Meta
Interactive Demo Platforms
Arcade Enables Fast Creation And Embedding Of Interactive Product Demos
Digital Review Platforms
Digital Products Enables Simple Consumer Reviews & Brand Insights Online
Emotionally Aware AI Avatars
Gemini Audio Powers Real-Time Voice Interactions
Creative Imaging Tools
Pic 2 Planet Turns Everyday Photos Into Lifelike Planet Creations
Real-Time Character Creation
Rapport Self Service Lets Users To Build Interactive Digital Avatars
Immersive Fitness Apps
Gym Spatial Brings Immersive Environments To Apple Vision Pro Workouts
Analog Photo Simulators
Vint Brings Legendary Film Stocks To Life In Real-Time For Photographers
Personal Audio News
Hypermedia Play News Delivers Tailored, Instant Audio News Stream
Interactive Travel Showcases
Sseenn.app Creates 3D Globes To Highlight Your Travel Journey