Appealing to health-conscious, active consumers who are passionate about mindful drinking, a range of performance beer products are emerging in the alcohol industry. Beyond providing something tasty for people to consume at social gatherings, these products are being purposefully created to help athletic consumers recover and refuel. While some performance beer products are low in calories or entirely non-alcoholic, others are enriched with vitamins and protein. And although craft beer products are often put together with pleasing flavors purely for the sake of taste, this new wave of functional beer products boast health-amplifying ingredients like anti-inflammatory, protein-rich bee pollen or chia seeds.
Some notable performance beer products to know include the Harpoon Rec. League Beer, which was created as a hydrating, low-ABV post-workout refreshment, and the electrolyte- and nutrient-rich FKT Pale Ale by Sufferfest.
10 Performance Beer Products
From Athletic Alcohol-Free Beers to Vitamin-Rich Healthy Beers:
Laura McQuarrie — Jul 27, 2019 — Lifestyle
10
Vitamin-Rich Healthy Beers
'Hop Heart' is a Craft Beer with Vitamin B6 to Support Heart Health
9
Thirst-Quenching Post-Workout Beers
The Harpoon Rec. League Beer Helps You Hydrate and Recover
8
Crisp Athletic Beers
Marathon Brewing's '26.2 Brew' is a Better-for-You Reward for Athletes
7
Celebratory Marathon Beers
Lululemon Created 'Run on Saison' Beer Just for Boston Marathon Runners
6
99-Calorie Lagers
Ghost Train Brewing Company Launched a 4% ABV 'Light Lager'
5
Athletic Alcohol-Free Beers
The Athletic Brewing Run Wild Non-Alcoholic IPA is Refreshing
4
Health-Focused Organic Beers
Michelob Ultra Pure Gold Is an All-Natural Brew By Anheuser-Busch
3
Better-for-You Performance Beers
Sufferfest's Kolsch-Style Beer Targets Athletic Consumers
2
Gluten-Free Athletic Libations
Sufferfest Beer is Ideal for Athletes to Enjoy After a Workout
1
Athlete-Inspired Pales Ales
FKT Pale Ale is the First Electrolyte-Infused and Nutrient-Rich Beer
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Senior-Targeted Beers
Beck's 70+ is a Bitter Beer Exclusively for Mature Drinkers
Upcycled Whey Protein Drinks
This Fermented Beverage Concept Combats Against Waste
Caffeinated Energy Seltzers
The NoProof Energy Seltzer is Functional and Flavorful
Zero Alcohol Functional Beer
The Sleeman Zero+ Boasts the Added Benefits of Electrolytes
Molecular Beer Printers
Bar.on Created Beer in Seconds with Molecular-Level Flavor Compounds
Low-Calorie Non-Alcoholic Brews
Partake Brewing's Alternative Brews Challenge Industry Norkms
Refreshed Boozeless Beverage Ranges
Liquid Intelligence Zero-Proof Line Introduces aēlo
Drinker-Specific Sunscreens
Beavertown Brewery Made a Sun Care Product for Beer Drinkers
Beer-Paired Noodle Cups
Nissin Created a Guide to Pairing Cup Noodles and Beer for Oktoberfest
Non-Alcoholic Fruit Seltzers
The Boston Beer Company Unveils a New Non-Alcoholic Line
Timeless Sports Drinks
Ancient Drinks Offers Time-Honored Recipes for Enhanced Energy
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Wild-Fermented Ginger Beers
Gingerbug is Canada's First Probiotic Ginger Beer
Functional Hydration Mixer Rebrands
Crystal Light Debuts Immunity, Energy, and Mixology Flavors
Tech Professional Nutrition Drinks
The Programer High-Protein Beverage Offers an Energy Boost
Low-Calorie Cognitive Beverages
TapouT Cognitive Energy is Sparkling and Antioxidant-Packed
Carbonated Plant-Protein Drinks
VUUM Launches a New Plant-Protein Drink for Enhanced Nutrition
Emotional Utility Beverages
These Canned Drinks Deliver Refreshment and a Euphoric Boost
Alcohol-Free Festival Bars
The New Bar is Coachella's First Official Nonalcoholic Partner
Low Alcohol Beverage Brands
MIXOLOSHE to Attract Non-Alcoholic and Low ABV Consumers
Artful Alkaline Waters
Bored & Thirsty Champions Self-Expression & Interactive Packaging
Reviving CBD Drinks
INTUNE CBD Drinks Combine CBD with Functional Health Ingredients
Adaptogenic Alcohol-Free Lagers
This Alcohol-Free Craft Beer is Brewed with Functional Mushrooms
Alcohol-Free Protein-Packed Beers
The Lifted Drinks Recovery Lager Has 10-Grams of Protein
Beer-Based Blister Packs
This Blister Packaging for Cosmetic Refills is Made from Beer By-Products
Crisp Low-Calorie Lagers
Hero95 is a Low-Carb Beer Brewed for Active Lifestyles
Ultra-Rich Non-Alcoholic Beers
Deschutes Brewery Delights Consumers with Two Non-Alcoholic Beers
Immunity Liquid Beverage Enhancers
Veteran-Owned Protekt Launched a new Product
Replenishing Pickleball Beverages
REIGN Storm is a Zero-Sugar Performance Energy Drink
Whey Protein Waters
TATU Hydrates and Supports Muscle Recovery After a Workout
Climate-Friendly Powdered Beers
Dryest Beer Minimizes the Costs & Impact of Shipping Beer Globally
Nootropic Zero-Alcohol Cocktails
Noot Uses Cognitive Enhancers to Uplevel Drinking Experiences
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
Adaptogenic Probiotic Tonics
Good Wolf Makes Beneficial Canned Drinks with a Base of Water Kefir
Non-Alcoholic Canned Cocktails
The Wild Tonic Wanderer Series Features Four Flavors
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Hydrating Collagen-Enhanced Waters
Warrior Protein Water Comes in Two Low-Calorie Flavors
Hopped Hemp-Infused Beverages
Ufloric is a Non-Alcoholic Enhanced Water with Hops & Hemp
Performance-Boosting Beverages
These Sparkling Energy Drinks Boost Physical & Mental Performance
Low-Calorie Pale Ales
Local's Light & Cloudy Pale is Crisp and Low in Calories
Easy-Drinking Rosé Beers
Carlsberg 1664 Rosé Blends Wheat Beer with Peach, Red Berries and Spice
Functional Hydration Beverages
Core Hydration Launched 3 New Products with Functional Ingredients
Next-Gen Hydration Drinks
Barcode is Packed with Vitamins and Minerals and No Added Sugar
Botanically Brewed Canned Cocktails
Wild Folk's Zero-Proof Cocktails Take Cues from Foraging
Health-Conscious Iced Teas
HRBVOR Unveils its New Line of Functional Iced Teas in 12oz Bottles
Non-Alcoholic Oktoberfest Beers
This Low-Calorie Beer Features Hints Of Cinnamon and Nutmeg
Ready-to-Mix Liquid Supplements
Protekt IMMUNITY Liquid Supplement Beverage Enhancer is Functional
Gamer Enhancement Drinks
Sly Offers Gamers the Benefits They Need to Keep Playing
Hoppy Sparkling Waters
Hoplark's Sparkling Water Delivers the Hoppiness of Beer
Celebrity-Fronted Non-Alcoholic Beer Commercials
Heineken Taps Paul Rudd for Its Super Bowl Ad
Performance Power-Up Beverages
PLAYR1's Non-Carbonated Drinks Boost Performance & Mood
Band-Backed Non-Alcoholic Beers
Kittie and We Are PIGS Launch the New KittiePIG Non-Alcoholic Beer
Dessert-Like Plant Protein Drinks
REBBL's Protein Beverages Capture the Flavors of Cookies & Pie
Low-Alcohol Japanese Beers
Asahi Super Dry Dry Crystal Has a 3.5% ABV
Supplement-Infused Refreshment Ranges
The Nirvana Super Beverages Come in Three Varieties
Flavorful Alcohol-Free Beers
Kingfisher Zero Responds to Consumer Demands
Citrusy Non-Alcoholic Radlers
Atheltic Brewing Co's Ripe Pursuit Radler is Boldly Tart and Sweet
Non-Alcoholic Beer Cocktails
Talon & Tinnie Reinvents the Traditional Boilermaker for Dry January
Adaptogenic Alcohol Alternatives
Huzzy Smart Sips Share a Buzz with Adaptogens and Nootropics
Anytime Hydration Beverages
Leisure Project is Fueled by Electrolytes, Adaptogens & Nootropics
Beer Brand Barley Milks
Petra Milk Uses the Same Barley Used in the Malt of Petra Beer
Fermented Adaptogen Beverages
Gutsy's ADAPT2 Collection Features Holy Basil, Maca & Ashwagandha
Ultra-Modern Functional Sodas
Vibe Unveils a Line of Functional Sodas in Three Fruity Flavors
Non-Alcoholic Discovery Apps
The NA Drink Locator App Maps Alcohol-Free Options
Easy-Drinking American Lagers
The 'Sloop Premium' Beer is Designed For Casual Summertime Sipping
Functional Protein-Packed Beverages
REBBL Launches the New AWAKE+ PROTEIN Beverage Line
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Alcohol-Free Craft Cocktails
Aplós Unveils its New Line of Non-Alcoholic Canned Cocktails
Bubbly Beneficial Refreshments
The GLOW Functional Sparkling Beverages Come in Six Flavors
Orange-Hued Wheat Beers
This Citrus Ale is Ideally Flavored For Carefree Warm-Weather Enjoyment
Alcohol-Free Lemongrass Lagers
Ticket's Alcohol-Free Lager Has a Flavorful, Functional Ingredient
Dank Non-Alcoholic IPAs
This West Coast IPA is High In Flavor and Devoid Of Alcohol
Adaptogen-Infused British Beers
Collider Brew Co. Launches a Non-Alcoholic Beer in the UK
Crisp Cannabis Lagers
The 'Mollo 10' Cannabis Beer Offers a Hangover-Free High
Hop-Heavy Non-Alcoholic IPAs
This Beer Offers a Hoppy Punch Without Any Alcohol Content
Culinary-Inspired Vodka Sodas
VAQIT's Real Vodka Sodas are Low in Calories and Alcohol
Pre-Workout Brews
Athletic Brewing & Super Coffee Created a First-of-Its-Kind Brew
Insurance Brand Beers
Pet Insurance Company Fetch Created Fetch Pale Ale to Support a Non-Profit
Soothing Water Lily Beverages
Lily's Functional Non-Alcoholic Drink Features a Rare Adaptogen
Collagen-Infused Hemp Beverages
Marine Collagen & Hemp Beverages are Full of Functional Benefits
Non-Alcoholic Craft Beer Kits
Kit NA Brewing Curated a Non-Alcoholic Starter Pack for Dry January
Functional Non-Alcoholic Beverages
Seraphim Social Beverage is Infused with Functional Ingredients
Mexican-Style Light Lagers
This Low-Calorie Beer is Designed For Guilt-Free Enjoyment
Non-Alcoholic Hard Seltzers
SYSTEM Seltzers' 0% ABV Options Support Inclusive Drinking
Wellness-Promoting Fruit Drinks
REBBL Launches a Better-for-You Functional Fruit Juice Line
Energy Drink-Inspired Coolers
Monster Energy Launches an Alcoholic Product Made with Malt Alcohol
Carbon-Negative Beers
These Gipsy Hill Beers Have Received Carbon Negative Certifications
Limited Minimal Branded Beers
Nothing Beer is the Latest Announcement by the Tech Brand
Non-Alcoholic Brew Boxes
Brooklyn Brewery's Special Effects Variety Pack Features a New NA Brew
Plant-Powered Sports Hydrators
Sap's Makes Plant-Powered Performance Beverages
THC-Infused Sports Drinks
Offfield Uses THC, CBD and CBG to Enhance Athletic Performance
Functional Non-Alcoholic Cocktails
Aplós Cocktails' Hemp and Adaptogens Support the Mind and Body
Low-Calorie THC Beverages
Rec. Weed is a THC Beverage with a Non-Alcoholic, Low-Calorie Recipe
Keg-Only Beers
Fusion Pale Ale Encourages People Back into Pubs and Bars
Non-Alcoholic Functional Tonics
Mood by Boochcraft Replenishes the Mind and Body
Cranberry Orange Wheat Beers
This Beer is Infused With Orange & Cranberry Juice Concentrate
Mineral-Infused Electrolyte Waters
Applied Nutrition Launches a Low-Calorie Electrolyte Water
Tech-Themed Craft Beers
Nothing Unveils Its Latest 5.1% Craft Beer
Crisp Non-Alcoholic Brews
Sierra Nevada's Non-Alcoholic Brews are Traditionally Fermented
Refreshing Low-Alcohol Beers
These New Beers from the Nirvana Brewery are Arriving for Spring
Zero-Alcohol Lagers
Staropramen 0.0 Meets the Growing Demand for No-Alcohol Options
Mental Health Beer Campaigns
BrewDog and #IAMWHOLE Have Partnered to Support Overall Health
Low-Cal Alcohol-Free IPAs
Lucky Saint Superior Hazy IPA Comes in at 59-Calories Per Serving
Clean Low-Carb Beers
Lean Brew Boasts 35% Fewer Calories Than Other IPAs on Average
Low-Alcohol Beer Festivals
Toronto’s NO-LO Beerfest Presents Brews Ranging from 0.5 to 3% ABV
Fruity Non-Alcoholic Beers
Labatt Blue Light Non-Alc Strawberry Acai Stands Out with Fresh Flavors
Sour Protein-Rich Refreshments
The Upbeat Sour Berry Protein Energy Drink is Non-Carbonated
Collaborative Alcohol-Free Brands
Powell Brewery Taps Downlow for a New Non-Alcoholic Beer Brand
Alcohol-Free Saffron Ales
Ticket Pale Ale is Infused with the World’s Most Expensive Spice
Fizzy Hemp-Infused Mocktails
Better Than Booze Makes Hangover-Free, Award-Winning Drinks
Ready-to-Sip Sparkling Meads
Salud Viking Offers a Modern Experience of Mead as a Wine-in-a-Pint
Fruity Supermarket Beers
SEVEN BRO7HERS Unveils Two Fruit-Forward Beers for ALDI Customers
Premium Zero-Alcohol Seltzers
White Claw 0% Alcohol Satisfies Like an Alcoholic Drink
Inflight Non-Alcoholic Beers
Athletic Brewing Company & JetBlue are Serving Non-Alcoholic Beer
Booze-Free Fusion Beers
This Weizen Radler Beer is Totally Devoid Of Alcohol Content
Functional Sparkling Water
Sparkling Pick-Me-Up is Infused with Collagen & Prebiotics
Diversified Beer Variety Packs
This Collection Comprises a Trio Of IPAs and a Sessionable Ale
Hazy Non-Alcoholic Beers
Just the Haze by Samuel Adams is Delightful and Poppy
Reimagined Easy-Drinking Lagers
The 'Kozel White' Beer Offers Low-Alcohol Drinking Enjoyment
Zero-Proof Sparkling Beverages
TÖST Makes Sparkling Drinks with No Alcoholic Fermentation
Alcohol-Free Wheat Beers
This Non-Alcoholic Hefeweizen Contains Only 15 Calories
Fruity Gose-Style Ales
This Variety Pack Includes Watermelon, Peach, Mango & Pineapple Flavors
Fast-Hydrating Sports Beverages
Inspired Nutraceuticals Debuts a Hydration Beverage Called Endless
Cheesy Chili Beers
The Hormel Chili Cheese Brew is a Flavorful Game Day Sipper
IPA-Inspired Lagers
This India Pale Lager Balances Hoppiness & Easy-Drinking Traits
Varsity Sports-Branded Beers
This Craft Lager Celebrates Indiana University Athletics
Blueberry-Based Fruited Ales
The 'Berryful' Beer Puts Forth a Deliciously Tart Blueberry Flavor
Low-Calorie Fruit-Forward Beers
Labatt Blue Light Non-Alcohol Strawberry Acai Has 75-Calories
Upcycled Sports Nutrition Powders
FYTA Makes Sports Nutrition Powders from Upcycled Barley Protein
Neighborhood-Inspired Kolsch Beers
These Beers Pay Tribute to San Diego's 'North Park' Area
Black Athlete-Celebrating Beers
This Hazy IPA Honors Women Athletes At Historically Black Colleges
Bold Personality-Packed Beers
White Castle & Evil Genius Beer Company Made 'Main Character Energy'
Passion-Celebrating Beers
This Delicious Wheat Beer Pays Homage to Kamasutra Texts & Principles
Premium Light Lagers
Heineken Silver is a New Option That's Lower in Carbs and Calories
Performance Beverage Systems
DEFY's Three-Part System Supports Energy, Hydration and Recovery
Refreshing Lemon Flavor Beers
Leinenkugel's Honey Lemon Light Arrives Just in Time for Summer
Citrus-Spiked Wheat Ales
The 'Super Fresh' Beer Offers Heady Notes Of Tangerine and Citrus
Brewery-Fresh Premium Lagers
This Unpasteurized Canned Lager Delivers a Clean and Crisp Flavor
Sessionable Beer Variety Packs
This Summertime Pack Offers Four Distinctly Delicious Types Of Beer
Cancer Research-Supporting Beers
This Kolsch Beer Helps Raise Funds For Brain Cancer Research